R — G

WORK

 

I’m Renee

I’m a creative strategist, art director, cultural mapper, storyteller, and photographer. I help clients shape strategies and unfold them as brands, products, services,campaings, stories, spaces, or experiences—bridging business, strategy, and creativity into meaningful & functional outcomes.

Design spectrum as a strategic tool.

As founder of Maroma Consultancy & Strategic Creative Studio, I built a practice rooted in one belief: design doesn’t just transform brands, it reshapes entire systems of meaning. For over a decade, I’ve worked across industries to craft solutions that unite business, culture, creativity, and strategy into outcomes that are practical, meaningful, and emotionally intelligent.

 

I hold a Bachelor’s in Industrial Design (ITESM), a degree in Photography (Colegio de Fotografía de Occidente), and certifications in Strategy & Innovation (ITESM), Futures Studies (Escola Massana, Barcelona), and Brand-Driven Innovation (CEDIM, Monterrey). This blend allows me to move fluidly from brand storytelling and identity systems to service design and foresight strategy—collaborating with brands such as Thor Urbana Capital, L’Oréal, Tequileño, Diageo, José Cuervo, Zacapa, Adidas, Nike, Pull&Bear, Pharmalife, Pisa, Palacio de Hierro, Comex, Grupo Modelo, Continental, Cerveceros Latinoamericanos, and more.

Advocate for promoting creative disciplines.

Beyond the studio, I advocate for creative disciplines as forces of change. My practice extends into coolhunting, photography, and writing—ways of mapping culture. Since 2012, I’ve been an editorial contributor at Coolhuntermx, where I explore creativity, gastronomy, identity, and place through stories, images, and insights.

I’ve also contributed to platforms such as TED Zapopan, Ladies Wine & Design, and PRIMER (Design Futures Initiative). In 2025, I co-produced Reflejos de Zohn: Guadalajara en Edificios e Imágenes, a photography and objects exhibition curated by Tony Macarena and Mimi Zeiger, exploring the intersections of memory, space, and design.

 

 

 

Independet projects & personal explorations

 

My personal practice keeps me close to the experimental and emotional, through projects such as:

  • The Anónima — Aa long-term photographic diary on identity, memory, and portraiture, defined as emotional cartography.
  • Ordinaria — a visual journal capturing the poetry of everyday life.
  • COMÚN — a platform connecting art, cultural storytelling, and community.
  • Intencional — object design and candles created to evoke presence and intention.

Experience

Some of my achievements over the years

Maroma Studio - Founder - 2015- Now

Editorial Colaborator- Coolhuntermx - 2012- Current

Committees Coordinator & Internal Comms - Cervecerlos LaTAM - 2025- C

Producer & Cultural Manager - Reflejos de Zohn - 2024- 2025

Photographer - The Anonima - 2007 - Current

Trend Research / Strategic Partnership - Point Group - 2023 - current

Communications Committee - Speculative Futures - 2022- 2024

Senior Creative - Saumerio - 2014 - 2016

Co-Funder / Content Curator - Snack4 Design - 2013- 2015

TED X Zapopan - ITESM - 2011- 2012

Innovation Consultancy Internship - Continental - 2011- 2012

Product Designer - Airdesign - 2010-2011

Talks,

Exhibitions,

Workshops

& Prints

Publication :Photo Contribution “A Tequila Course” Penguin Random House

WorkShop: Brand Strategy 101 - UAG university 2025

WorkShop: Communications Strategies for Artist- AVANT DEV GAllery 2025

Exhibition (producer) : Reflejos de Zohn 2025

Exhibition: “La Valiente” Photographic Piece at Aesther Puebla 2024

Publishing : Book “La comunidad del Tuning” Feat Bandolero 2024

Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020

Stand Design Award Globos Payaso, Nuremberg Germany 2015

Vogue Mexico 2014

Diseño

Book Renovación de Santiago de Tequila , Jun 2013

Kuturani Proyect / Art Center College of Design, Los Ángeles 2013

Arigato Proyect / Tokyo Designers Tent - Dic 2011

Education

Industrial Design - ITESM Gdl - 2008 - 2012

High School - ITESM Gdl - 2005 - 2008

Photography - Colegio de Fotografía de Occidente - 2005 - 2008

Certifications

Business Growth by Infinite Institute - Ago 2025- Current

Brand Driven Innovation - CEDIM Mty - 2021 - 2022

Futures Studies - Scola Massana Barceloa Centre - 2020-2021

Adobe Suite by Adobe 2016

Innovations and Business Models - ITESM Gdl - 2011 - 2012

Continuing

Education

Growth by Infinite Institute - Ago 2025- Current

AI webdesign- UXC - 2025

Photography - Bengala July 2025

Naming with IA - Naming Club 2025

Unstuck - Infinite Institute Jun 2025

Film Black and White Development - Penumbra Nov 2024

Online Store - NIOFF Nov 2024

Malas Palabras (Story telling) Toro Patrón - Sept 2024

Applied Etnography for Product and Services Design- Estudio Racimo - 2023

Decifrar la Galería- Contempo 2023

Portrait Photography - Andrea Figueroa 2022

Photomanipulation - Alexia Mercado 2022

Modern & contemporary ART- MOMA - 2021

Cultura Organizacional, ITESM Gdl - Feb 2020- 2021

Pictoric Portrait - Galandria March 2021

Social Media Strategy - Hashtag 4 - Jun 2020

Introducción al Arte Contemporano - Actval - Jul- Ago 2020

Light Manipulation (photo) - Michel Amado Carpio - Jun 2018

VVV Live Coding - Desaxismundi (Cocolab) - Sep - Dic 2018

Practices Bases Research In Art- PAOS - Feb - Mar 2018

Embodied Realities - Marart / Anemonal - Ago - Dic 2017

Sonido Pétreo : Parametric Design - Pablo Kobayashi - Ago - Dic 2017

Unity 3D Software for Augmented Reality -2016

Film Development - MUSA Feb 2016

Cosas 3d : Aaron Martinez - Ago 2016

3D Max Ago - Dic 2016

Business Design - DECODE Joel Escalona Studio - 2014

Orfebreria & Contemporary Jewerly- The Workshop studio- Sep -Dic 2013

Want to connect?

renee@maroma.design

R — G

WORK

 

I’m Renee

I’m a creative strategist, art director, cultural mapper, storyteller, and photographer. I help clients shape strategies and unfold them as brands, products, services,campaings, stories, spaces, or experiences—bridging business, strategy, and creativity into meaningful & functional outcomes.

Design spectrum as a strategic tool.

As founder of Maroma Consultancy & Strategic Creative Studio, I built a practice rooted in one belief: design doesn’t just transform brands, it reshapes entire systems of meaning. For over a decade, I’ve worked across industries to craft solutions that unite business, culture, creativity, and strategy into outcomes that are practical, meaningful, and emotionally intelligent.

 

I hold a Bachelor’s in Industrial Design (ITESM), a degree in Photography (Colegio de Fotografía de Occidente), and certifications in Strategy & Innovation (ITESM), Futures Studies (Escola Massana, Barcelona), and Brand-Driven Innovation (CEDIM, Monterrey). This blend allows me to move fluidly from brand storytelling and identity systems to service design and foresight strategy—collaborating with brands such as Thor Urbana Capital, L’Oréal, Tequileño, Diageo, José Cuervo, Zacapa, Adidas, Nike, Pull&Bear, Pharmalife, Pisa, Palacio de Hierro, Comex, Grupo Modelo, Continental, Cerveceros Latinoamericanos, and more.

Advocate for promoting creative disciplines.

Beyond the studio, I advocate for creative disciplines as forces of change. My practice extends into coolhunting, photography, and writing—ways of mapping culture. Since 2012, I’ve been an editorial contributor at Coolhuntermx, where I explore creativity, gastronomy, identity, and place through stories, images, and insights.

I’ve also contributed to platforms such as TED Zapopan, Ladies Wine & Design, and PRIMER (Design Futures Initiative). In 2025, I co-produced Reflejos de Zohn: Guadalajara en Edificios e Imágenes, a photography and objects exhibition curated by Tony Macarena and Mimi Zeiger, exploring the intersections of memory, space, and design.

 

 

 

Independet projects & personal explorations

 

My personal practice keeps me close to the experimental and emotional, through projects such as:

  • The Anónima — Aa long-term photographic diary on identity, memory, and portraiture, defined as emotional cartography.
  • Ordinaria — a visual journal capturing the poetry of everyday life.
  • COMÚN — a platform connecting art, cultural storytelling, and community.
  • Intencional — object design and candles created to evoke presence and intention.

Experience

Maroma Studio - Founder - 2015- Now

Editorial Colaborator- Coolhuntermx - 2012- Current

Committees Coordinator & Internal Comms - Cervecerlos LaTAM - 2025- C

Producer & Cultural Manager - Reflejos de Zohn - 2024- 2025

Photographer - The Anonima - 2007 - Current

Trend Research / Strategic Partnership - Point Group - 2023 - current

Communications Committee - Speculative Futures - 2022- 2024

Senior Creative - Saumerio - 2014 - 2016

Co-Funder / Content Curator - Snack4 Design - 2013- 2015

TED X Zapopan - ITESM - 2011- 2012

Innovation Consultancy Internship - Continental - 2011- 2012

Product Designer - Airdesign - 2010-2011

Talks,

Exhibitions,

Workshops

& Prints

Publication :Photo Contribution “A Tequila Course” Penguin Random House

WorkShop: Brand Strategy 101 - UAG university 2025

WorkShop: Communications Strategies for Artist- AVANT DEV GAllery 2025

Exhibition (producer) : Reflejos de Zohn 2025

Exhibition: “La Valiente” Photographic Piece at Aesther Puebla 2024

Publishing : Book “La comunidad del Tuning” Feat Bandolero 2024

Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020

Stand Design Award Globos Payaso, Nuremberg Germany 2015

Vogue Mexico 2014

Diseño

Book Renovación de Santiago de Tequila , Jun 2013

Kuturani Proyect / Art Center College of Design, Los Ángeles 2013

Arigato Proyect / Tokyo Designers Tent - Dic 2011

Education

Industrial Design - ITESM Gdl - 2008 - 2012

High School - ITESM Gdl - 2005 - 2008

Photography - Colegio de Fotografía de Occidente - 2005 - 2008

Certifications

Curatorial practice in Contemporary Art- Sotheby’s ( Oct 2025)

Business Growth by Infinite Institute - Ago 2025- Current

Brand Mgmt: Aligning Business, Brand and Behaviour- London University 2025

Brand Driven Innovation - CEDIM Mty - 2021 - 2022

Futures Studies - Scola Massana Barceloa Centre - 2020-2021

Adobe Suite by Adobe 2016

Innovations and Business Models - ITESM Gdl - 2011 - 2012

Continuing

Education

 

Growth by Infinite Institute - Ago 2025- Current

AI webdesign- UXC - 2025

Photography - Bengala July 2025

Naming with IA - Naming Club 2025

Unstuck - Infinite Institute Jun 2025

Film Black and White Development - Penumbra Nov 2024

Online Store - NIOFF Nov 2024

Malas Palabras (Story telling) Toro Patrón - Sept 2024

Applied Etnography for Product and Services Design- Estudio Racimo - 2023

Decifrar la Galería- Contempo 2023

Portrait Photography - Andrea Figueroa 2022

Photomanipulation - Alexia Mercado 2022

Modern & contemporary ART- MOMA - 2021

Cultura Organizacional, ITESM Gdl - Feb 2020- 2021

Pictoric Portrait - Galandria March 2021

Social Media Strategy - Hashtag 4 - Jun 2020

Introducción al Arte Contemporano - Actval - Jul- Ago 2020

Light Manipulation (photo) - Michel Amado Carpio - Jun 2018

VVV Live Coding - Desaxismundi (Cocolab) - Sep - Dic 2018

Practices Bases Research In Art- PAOS - Feb - Mar 2018

Embodied Realities - Marart / Anemonal - Ago - Dic 2017

Sonido Pétreo : Parametric Design - Pablo Kobayashi - Ago - Dic 2017

Unity 3D Software for Augmented Reality -2016

Film Development - MUSA Feb 2016

Cosas 3d : Aaron Martinez - Ago 2016

3D Max Ago - Dic 2016

Business Design - DECODE Joel Escalona Studio - 2014

Orfebreria & Contemporary Jewerly- The Workshop studio- Sep -Dic 2013

Growth by Infinite Institute - Ago 2025- Current

Want to connect?

renee@maroma.design

R — G

WORK

STUDIO

ANONIMA

COMÚN

I’m Renee

I’m a creative strategist, art director, cultural mapper, storyteller, and photographer. I help clients shape strategies and unfold them as brands, products, services,campaings, stories, spaces, or experiences—bridging business, strategy, and creativity into meaningful & functional outcomes.

Design spectrum as a strategic tool.

As founder of Maroma Consultancy & Strategic Creative Studio, I built a practice rooted in one belief: design doesn’t just transform brands, it reshapes entire systems of meaning. For over a decade, I’ve worked across industries to craft solutions that unite business, culture, creativity, and strategy into outcomes that are practical, meaningful, and emotionally intelligent.

 

I hold a Bachelor’s in Industrial Design (ITESM), a degree in Photography (Colegio de Fotografía de Occidente), and certifications in Strategy & Innovation (ITESM), Futures Studies (Escola Massana, Barcelona), and Brand-Driven Innovation (CEDIM, Monterrey). This blend allows me to move fluidly from brand storytelling and identity systems to service design and foresight strategy—collaborating with brands such as Thor Urbana Capital, L’Oréal, Tequileño, Diageo, José Cuervo, Zacapa, Adidas, Nike, Pull&Bear, Pharmalife, Pisa, Palacio de Hierro, Comex, Grupo Modelo, Continental, Cerveceros Latinoamericanos, and more.

Advocate for promoting creative disciplines.

Beyond the studio, I advocate for creative disciplines as forces of change. My practice extends into coolhunting, photography, and writing—ways of mapping culture. Since 2012, I’ve been an editorial contributor at Coolhuntermx, where I explore creativity, gastronomy, identity, and place through stories, images, and insights.

 

I’ve also contributed to platforms such as TED Zapopan, Ladies Wine & Design, and PRIMER (Design Futures Initiative). In 2025, I co-produced Reflejos de Zohn: Guadalajara en Edificios e Imágenes, a photography and objects exhibition curated by Tony Macarena and Mimi Zeiger, exploring the intersections of memory, space, and design.

Independet projects & personal explorations

My personal practice keeps me close to the experimental and emotional, through projects such as:

  • The Anónima — Aa long-term photographic diary on identity, memory, and portraiture, defined as emotional cartography.
  • Ordinaria — a visual journal capturing the poetry of everyday life.
  • COMÚN — a platform connecting art, cultural storytelling, and community.
  • Intencional — object design and candles created to evoke presence and intention.

Experience

Where i’ve worked

Maroma Studio - Founder - 2015- Current

Editorial Colaborator- Coolhuntermx - 2012- Current

Committees Coordinator & Internal Comms - Cervecerlos LaTAM - 2025- C

Producer & Cultural Manager - Reflejos de Zohn - 2024- 2025

Photographer - The Anonima - 2007 - Current

Trend Research / Strategic Partnership - Point Group - 2023 - current

Communications Committee - Speculative Futures - 2022- 2024

Senior Creative - Saumerio - 2014 - 2016

Co-Funder / Content Curator - Snack4 Design - 2013- 2015

TED X Zapopan - ITESM - 2011- 2012

Innovation Consultancy Internship - Continental - 2011- 2012

Product Designer - Airdesign - 2010-2011

Talks, Exhibitions,

Workshops

& Publications

I have participated

Publication :Photo Contribution “A Tequila Course” Penguin Random House

WorkShop: Brand Strategy 101 - UAG university 2025

WorkShop: Communications Strategies for Artist- AVANT DEV GAllery 2025

Exhibition (producer) : Reflejos de Zohn 2025

Exhibition: “La Valiente” Photographic Piece at Aesther Puebla 2024

Publishing : Book “La comunidad del Tuning” Feat Bandolero 2024

Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020

Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020

Stand Design Award Globos Payaso, Nuremberg Germany 2015

Vogue Mexico 2014

Diseño

Book Renovación de Santiago de Tequila , Jun 2013

Kuturani Proyect / Art Center College of Design, Los Ángeles 2013

Arigato Proyect / Tokyo Designers Tent , Dic 2011

Education

Background

Industrial Design - ITESM Gdl - 2008 - 2012

High School - ITESM Gdl - 2005 - 2008

Photography - Colegio de Fotografía de Occidente - 2005 - 2008

Certifications

Shortlist

Curatorial practice in Contemporary Art- Sotheby’s ( Oct 2025)

Business Growth by Infinite Institute - Ago 2025- Current

Brand Mgmt: Aligning Business, Brand and Behaviour- London University 2025

Brand Driven Innovation - CEDIM Mty - 2021 - 2022

Futures Studies - Scola Massana Barceloa Centre - 2020-2021

Adobe Suite by Adobe 2016

Innovations and Business Models - ITESM Gdl - 2011 - 2012

Business Growth by Infinite Institute - Ago 2025- Current

Continuing Education

Here a short list of the courses, workshops.

Growth by Infinite Institute - Ago 2025- Current

AI webdesign- UXC - 2025

Photography - Bengala July 2025

Naming with IA - Naming Club 2025

Unstuck - Infinite Institute Jun 2025

Film Black and White Development - Penumbra Nov 2024

Online Store - NIOFF Nov 2024

Malas Palabras (Story telling) Toro Patrón - Sept 2024

Applied Etnography for Product and Services Design- Estudio Racimo - 2023

Decifrar la Galería- Contempo 2023

Portrait Photography - Andrea Figueroa 2022

Photomanipulation - Alexia Mercado 2022

Modern & contemporary ART- MOMA - 2021

I Am Remarkable by google Nov 2021

Cultura Organizacional, ITESM Gdl - Feb 2020- 2021

Pictoric Portrait - Galandria March 2021

Social Media Strategy - Hashtag 4 - Jun 2020

Introducción al Arte Contemporano - Actval - Jul- Ago 2020

Light Manipulation (photo) - Michel Amado Carpio - Jun 2018

VVV Live Coding - Desaxismundi (Cocolab) - Sep - Dic 2018

Practices Bases Research In Art- PAOS - Feb - Mar 2018

Embodied Realities - Marart / Anemonal - Ago - Dic 2017

Sonido Pétreo : Parametric Design - Pablo Kobayashi - Ago - Dic 2017

Unity 3D Software for Augmented Reality -2016

Film Development - MUSA Feb 2016

Cosas 3d : Aaron Martinez - Ago 2016

3D Max Ago - Dic 2016

Business Design - DECODE Joel Escalona Studio - 2014

Orfebreria & Contemporary Jewerly- The Workshop studio- Sep -Dic 2013

Softwares

Shortlist

Adobe Suite - Illustrator - Photoshop - After Effects - Lightroom- InDesign

Rhino - 3D Max - Keyshot - Blender - Cinema4D - Sketchup - Autocad

Figma - Chat GPT - Notion - VVV- Brackets - Notion

Miro - Spark AR - Audition - Java Script

Google Suite

Language

English - Profesional

French - Conversation

Italian - Basic

Chinese- Basic

Want to connect?

renee

@maroma.design