I’m Renee
I’m a creative strategist, art director, cultural mapper, storyteller, and photographer. I help clients shape strategies and unfold them as brands, products, services,campaings, stories, spaces, or experiences—bridging business, strategy, and creativity into meaningful & functional outcomes.
Experience
Some of my achievements over the years
Maroma Studio - Founder - 2015- Now
Editorial Colaborator- Coolhuntermx - 2012- Current
Committees Coordinator & Internal Comms - Cervecerlos LaTAM - 2025- C
Producer & Cultural Manager - Reflejos de Zohn - 2024- 2025
Photographer - The Anonima - 2007 - Current
Trend Research / Strategic Partnership - Point Group - 2023 - current
Communications Committee - Speculative Futures - 2022- 2024
Senior Creative - Saumerio - 2014 - 2016
Co-Funder / Content Curator - Snack4 Design - 2013- 2015
TED X Zapopan - ITESM - 2011- 2012
Innovation Consultancy Internship - Continental - 2011- 2012
Product Designer - Airdesign - 2010-2011
Talks,
Exhibitions,
Workshops
& Prints
Publication :Photo Contribution “A Tequila Course” Penguin Random House
WorkShop: Brand Strategy 101 - UAG university 2025
WorkShop: Communications Strategies for Artist- AVANT DEV GAllery 2025
Exhibition (producer) : Reflejos de Zohn 2025
Exhibition: “La Valiente” Photographic Piece at Aesther Puebla 2024
Publishing : Book “La comunidad del Tuning” Feat Bandolero 2024
Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020
Stand Design Award Globos Payaso, Nuremberg Germany 2015
Vogue Mexico 2014
Diseño
Book Renovación de Santiago de Tequila , Jun 2013
Kuturani Proyect / Art Center College of Design, Los Ángeles 2013
Arigato Proyect / Tokyo Designers Tent - Dic 2011
Education
Industrial Design - ITESM Gdl - 2008 - 2012
High School - ITESM Gdl - 2005 - 2008
Photography - Colegio de Fotografía de Occidente - 2005 - 2008
Certifications
Business Growth by Infinite Institute - Ago 2025- Current
Brand Driven Innovation - CEDIM Mty - 2021 - 2022
Futures Studies - Scola Massana Barceloa Centre - 2020-2021
Adobe Suite by Adobe 2016
Innovations and Business Models - ITESM Gdl - 2011 - 2012
Continuing
Education
Growth by Infinite Institute - Ago 2025- Current
AI webdesign- UXC - 2025
Photography - Bengala July 2025
Naming with IA - Naming Club 2025
Unstuck - Infinite Institute Jun 2025
Film Black and White Development - Penumbra Nov 2024
Online Store - NIOFF Nov 2024
Malas Palabras (Story telling) Toro Patrón - Sept 2024
Applied Etnography for Product and Services Design- Estudio Racimo - 2023
Decifrar la Galería- Contempo 2023
Portrait Photography - Andrea Figueroa 2022
Photomanipulation - Alexia Mercado 2022
Modern & contemporary ART- MOMA - 2021
Cultura Organizacional, ITESM Gdl - Feb 2020- 2021
Pictoric Portrait - Galandria March 2021
Social Media Strategy - Hashtag 4 - Jun 2020
Introducción al Arte Contemporano - Actval - Jul- Ago 2020
Light Manipulation (photo) - Michel Amado Carpio - Jun 2018
VVV Live Coding - Desaxismundi (Cocolab) - Sep - Dic 2018
Practices Bases Research In Art- PAOS - Feb - Mar 2018
Embodied Realities - Marart / Anemonal - Ago - Dic 2017
Sonido Pétreo : Parametric Design - Pablo Kobayashi - Ago - Dic 2017
Unity 3D Software for Augmented Reality -2016
Film Development - MUSA Feb 2016
Cosas 3d : Aaron Martinez - Ago 2016
3D Max Ago - Dic 2016
Business Design - DECODE Joel Escalona Studio - 2014
Orfebreria & Contemporary Jewerly- The Workshop studio- Sep -Dic 2013
I’m Renee
I’m a creative strategist, art director, cultural mapper, storyteller, and photographer. I help clients shape strategies and unfold them as brands, products, services,campaings, stories, spaces, or experiences—bridging business, strategy, and creativity into meaningful & functional outcomes.
Experience
Maroma Studio - Founder - 2015- Now
Editorial Colaborator- Coolhuntermx - 2012- Current
Committees Coordinator & Internal Comms - Cervecerlos LaTAM - 2025- C
Producer & Cultural Manager - Reflejos de Zohn - 2024- 2025
Photographer - The Anonima - 2007 - Current
Trend Research / Strategic Partnership - Point Group - 2023 - current
Communications Committee - Speculative Futures - 2022- 2024
Senior Creative - Saumerio - 2014 - 2016
Co-Funder / Content Curator - Snack4 Design - 2013- 2015
TED X Zapopan - ITESM - 2011- 2012
Innovation Consultancy Internship - Continental - 2011- 2012
Product Designer - Airdesign - 2010-2011
Talks,
Exhibitions,
Workshops
& Prints
Publication :Photo Contribution “A Tequila Course” Penguin Random House
WorkShop: Brand Strategy 101 - UAG university 2025
WorkShop: Communications Strategies for Artist- AVANT DEV GAllery 2025
Exhibition (producer) : Reflejos de Zohn 2025
Exhibition: “La Valiente” Photographic Piece at Aesther Puebla 2024
Publishing : Book “La comunidad del Tuning” Feat Bandolero 2024
Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020
Stand Design Award Globos Payaso, Nuremberg Germany 2015
Vogue Mexico 2014
Diseño
Book Renovación de Santiago de Tequila , Jun 2013
Kuturani Proyect / Art Center College of Design, Los Ángeles 2013
Arigato Proyect / Tokyo Designers Tent - Dic 2011
Education
Industrial Design - ITESM Gdl - 2008 - 2012
High School - ITESM Gdl - 2005 - 2008
Photography - Colegio de Fotografía de Occidente - 2005 - 2008
Certifications
Curatorial practice in Contemporary Art- Sotheby’s ( Oct 2025)
Business Growth by Infinite Institute - Ago 2025- Current
Brand Mgmt: Aligning Business, Brand and Behaviour- London University 2025
Brand Driven Innovation - CEDIM Mty - 2021 - 2022
Futures Studies - Scola Massana Barceloa Centre - 2020-2021
Adobe Suite by Adobe 2016
Innovations and Business Models - ITESM Gdl - 2011 - 2012
Continuing
Education
Growth by Infinite Institute - Ago 2025- Current
AI webdesign- UXC - 2025
Photography - Bengala July 2025
Naming with IA - Naming Club 2025
Unstuck - Infinite Institute Jun 2025
Film Black and White Development - Penumbra Nov 2024
Online Store - NIOFF Nov 2024
Malas Palabras (Story telling) Toro Patrón - Sept 2024
Applied Etnography for Product and Services Design- Estudio Racimo - 2023
Decifrar la Galería- Contempo 2023
Portrait Photography - Andrea Figueroa 2022
Photomanipulation - Alexia Mercado 2022
Modern & contemporary ART- MOMA - 2021
Cultura Organizacional, ITESM Gdl - Feb 2020- 2021
Pictoric Portrait - Galandria March 2021
Social Media Strategy - Hashtag 4 - Jun 2020
Introducción al Arte Contemporano - Actval - Jul- Ago 2020
Light Manipulation (photo) - Michel Amado Carpio - Jun 2018
VVV Live Coding - Desaxismundi (Cocolab) - Sep - Dic 2018
Practices Bases Research In Art- PAOS - Feb - Mar 2018
Embodied Realities - Marart / Anemonal - Ago - Dic 2017
Sonido Pétreo : Parametric Design - Pablo Kobayashi - Ago - Dic 2017
Unity 3D Software for Augmented Reality -2016
Film Development - MUSA Feb 2016
Cosas 3d : Aaron Martinez - Ago 2016
3D Max Ago - Dic 2016
Business Design - DECODE Joel Escalona Studio - 2014
Orfebreria & Contemporary Jewerly- The Workshop studio- Sep -Dic 2013
Growth by Infinite Institute - Ago 2025- Current
I’m Renee
I’m a creative strategist, art director, cultural mapper, storyteller, and photographer. I help clients shape strategies and unfold them as brands, products, services,campaings, stories, spaces, or experiences—bridging business, strategy, and creativity into meaningful & functional outcomes.
Design spectrum as a strategic tool.
As founder of Maroma Consultancy & Strategic Creative Studio, I built a practice rooted in one belief: design doesn’t just transform brands, it reshapes entire systems of meaning. For over a decade, I’ve worked across industries to craft solutions that unite business, culture, creativity, and strategy into outcomes that are practical, meaningful, and emotionally intelligent.
I hold a Bachelor’s in Industrial Design (ITESM), a degree in Photography (Colegio de Fotografía de Occidente), and certifications in Strategy & Innovation (ITESM), Futures Studies (Escola Massana, Barcelona), and Brand-Driven Innovation (CEDIM, Monterrey). This blend allows me to move fluidly from brand storytelling and identity systems to service design and foresight strategy—collaborating with brands such as Thor Urbana Capital, L’Oréal, Tequileño, Diageo, José Cuervo, Zacapa, Adidas, Nike, Pull&Bear, Pharmalife, Pisa, Palacio de Hierro, Comex, Grupo Modelo, Continental, Cerveceros Latinoamericanos, and more.
Experience
Where i’ve worked
Maroma Studio - Founder - 2015- Current
Editorial Colaborator- Coolhuntermx - 2012- Current
Committees Coordinator & Internal Comms - Cervecerlos LaTAM - 2025- C
Producer & Cultural Manager - Reflejos de Zohn - 2024- 2025
Photographer - The Anonima - 2007 - Current
Trend Research / Strategic Partnership - Point Group - 2023 - current
Communications Committee - Speculative Futures - 2022- 2024
Senior Creative - Saumerio - 2014 - 2016
Co-Funder / Content Curator - Snack4 Design - 2013- 2015
TED X Zapopan - ITESM - 2011- 2012
Innovation Consultancy Internship - Continental - 2011- 2012
Product Designer - Airdesign - 2010-2011
Talks, Exhibitions,
Workshops
& Publications
I have participated
Publication :Photo Contribution “A Tequila Course” Penguin Random House
WorkShop: Brand Strategy 101 - UAG university 2025
WorkShop: Communications Strategies for Artist- AVANT DEV GAllery 2025
Exhibition (producer) : Reflejos de Zohn 2025
Exhibition: “La Valiente” Photographic Piece at Aesther Puebla 2024
Publishing : Book “La comunidad del Tuning” Feat Bandolero 2024
Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020
Workshop- Ser Relevante en el Nuevo Contexto Global - Feat Liminal 2020
Stand Design Award Globos Payaso, Nuremberg Germany 2015
Vogue Mexico 2014
Diseño
Book Renovación de Santiago de Tequila , Jun 2013
Kuturani Proyect / Art Center College of Design, Los Ángeles 2013
Arigato Proyect / Tokyo Designers Tent , Dic 2011
Education
Background
Industrial Design - ITESM Gdl - 2008 - 2012
High School - ITESM Gdl - 2005 - 2008
Photography - Colegio de Fotografía de Occidente - 2005 - 2008
Certifications
Shortlist
Curatorial practice in Contemporary Art- Sotheby’s ( Oct 2025)
Business Growth by Infinite Institute - Ago 2025- Current
Brand Mgmt: Aligning Business, Brand and Behaviour- London University 2025
Brand Driven Innovation - CEDIM Mty - 2021 - 2022
Futures Studies - Scola Massana Barceloa Centre - 2020-2021
Adobe Suite by Adobe 2016
Innovations and Business Models - ITESM Gdl - 2011 - 2012
Business Growth by Infinite Institute - Ago 2025- Current
Continuing Education
Here a short list of the courses, workshops.
Growth by Infinite Institute - Ago 2025- Current
AI webdesign- UXC - 2025
Photography - Bengala July 2025
Naming with IA - Naming Club 2025
Unstuck - Infinite Institute Jun 2025
Film Black and White Development - Penumbra Nov 2024
Online Store - NIOFF Nov 2024
Malas Palabras (Story telling) Toro Patrón - Sept 2024
Applied Etnography for Product and Services Design- Estudio Racimo - 2023
Decifrar la Galería- Contempo 2023
Portrait Photography - Andrea Figueroa 2022
Photomanipulation - Alexia Mercado 2022
Modern & contemporary ART- MOMA - 2021
I Am Remarkable by google Nov 2021
Cultura Organizacional, ITESM Gdl - Feb 2020- 2021
Pictoric Portrait - Galandria March 2021
Social Media Strategy - Hashtag 4 - Jun 2020
Introducción al Arte Contemporano - Actval - Jul- Ago 2020
Light Manipulation (photo) - Michel Amado Carpio - Jun 2018
VVV Live Coding - Desaxismundi (Cocolab) - Sep - Dic 2018
Practices Bases Research In Art- PAOS - Feb - Mar 2018
Embodied Realities - Marart / Anemonal - Ago - Dic 2017
Sonido Pétreo : Parametric Design - Pablo Kobayashi - Ago - Dic 2017
Unity 3D Software for Augmented Reality -2016
Film Development - MUSA Feb 2016
Cosas 3d : Aaron Martinez - Ago 2016
3D Max Ago - Dic 2016
Business Design - DECODE Joel Escalona Studio - 2014
Orfebreria & Contemporary Jewerly- The Workshop studio- Sep -Dic 2013
Softwares
Shortlist
Adobe Suite - Illustrator - Photoshop - After Effects - Lightroom- InDesign
Rhino - 3D Max - Keyshot - Blender - Cinema4D - Sketchup - Autocad
Figma - Chat GPT - Notion - VVV- Brackets - Notion
Miro - Spark AR - Audition - Java Script
Google Suite
Language
English - Profesional
French - Conversation
Italian - Basic
Chinese- Basic
R - G © 2025